Dear colleagues,
We invite you to join our Professional Development Workshop (PDW) in the Division MED-AOM (Management Education and Development) of the 2025 Academy of Management in Copenhagen:
✅ "Professional Development through Academic Case Writing: Creating an Effective Instructor's Manual (IM)" – https://cdmcd.co/EdmyEY
Invest 90 minutes of your time to save you from weeks of struggle and lost opportunities:
1) grasp the best tips for an effective instructor's manual shared by award-winning case method experts
2) gain practical skills of writing a compelling instructor's manual via a group Experiential Exercise
3) learn about adapting the academic case writing for new digital case simulations via an AI-powered platform
4) appreciate how publishing cases (with accompanying IMs) helps you demonstrate pedagogical expertise and build your research portfolio for tenure and promotion.
Still thinking: "Why can't I just get AI to write my IM?" We indeed made experiments with that - join our session to find out more!
Time and place: Saturday, July 26, 2025 10:15AM - 11:45AM CEST at Bella Center in Hall A- A1-m2
We are a powerful global team representing three case writing organizations (North American Case Research Association NACRA, The Case Centre, and LiveCase).
Last but not least (!) - by attending in-person, you may enter your name into the draw to win a free copy of the book "How to Write Great Business Cases" by Karin Schnarr (former Track Chair for Strategy and Policy at NACRA) and Meredith Woodwark (Associate Editor of the Case Research Journal). The winner will be revealed at the end of the PDW!
Best regards,
Dr Olga Kandinskaia
Associate Professor of Finance & Director of MSc in Green and Digital Management
University of Limassol
21 Glafkou Clerides Ave, Aglandjia, Nicosia, 2107, Cyprus
Tel: +357 22 46 22 46 Email: olga@uol.ac.cy
Executive Board Member, Past President, NACRA – North American Case Research Association https://www.nacra.net
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