I see that the forthcoming AMLE article on this topic does not notice an article we did on this topic recently, so here is the reference and a link to the text:
Cotton, John L., & Stewart, Alex (2013). Evaluate your business school's writings as if your strategy matters. Business Horizons, 56(3), 323-331. http://epublications.marquette.edu/mgmt_fac/136/
Obviously we agree with them that a stakeholder and strategic approach is needed.
Alex
Alex Stewart, Ph.D.
Professor of Management
Coleman Foundation Chair in Entrepreneurship
Marquette University
Milwaukee, WI 53201-1881
Office: 414 288-7188