Dear Colleagues,
The importance of preparing for potential future scenarios within organizations in a systematic manner has been acknowledged for a long time. More recently, we have been reminded of this due to the Covid19 pandemic. The organizational practice of exploring the futures ahead and using information from these futures to maintain and achieve competitive advantage, i.e. (corporate foresight) is not only increasingly common in the business arena, it is also an important while underinvestigated phenomenon to study for researchers in business schools, regardless of domain of interest.
For OB scholars, for instance, it is paramount to investigate the perceptions of organizational members who explore the futures, as well as the social, collaborative activity of dialogue about the futures and why it is useful.
To familiarize with these processes, the Asia Pacific Futures Network Conference is a great place to start. This event is the leading conference on futures studies and foresight in the Asian region. Hereafter you will find a video trailer of the conference:
APFN 2020 Trailer by Alex Fergnani
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APFN 2020 Trailer by Alex Fergnani |
The Asia Pacific Futures Network Conference is taking place fully online on November the 19th-21st. Powered by The Philippines Futures Thinking Society. Webs... |
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Further references:
Andresen, F., Schulte, B., & Koller, H. U. (2020). The conceptual future of foresight: Rethinking foresight as an emergent process.
Academy of Management Proceedings: https://journals.aom.org/doi/abs/10.5465/AMBPP.2020.12851abstractFergnani, A. (In press). Corporate foresight: A new frontier for strategy and management.
Academy of Management Perspectives: https://journals.aom.org/doi/abs/10.5465/amp.2018.0178?ai=var4&ui=50fd&af=H
Scoblic, P. J. (2020). Learning from the Future.
Harvard Business Review, July-August Issue:
https://hbr.org/2020/07/emerging-from-the-crisis------------------------------
Alessandro Fergnani
NUS Business School
Singapore
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